maandag 17 november 2014

@CCSpectacolor - World’s Largest Advertising Screen,


Clear Channel Spectacolor, a brand division of Clear Channel Outdoor (NYSE: CCO), a subsidiary of iHeartMedia Inc. (NYSE: IHRT), this week announced the addition of the largest billboard in Times Square to its portfolio of media and experiential marketing solutions helping advertisers make an impact in one of the most visited, photographed and filmed locations in the world.

VNO_1535_Timesquare_111314 470

Located at 1535 Broadway between 45th and 46th Streets, the new sign offers both massive size superiority and marquee placement in the heart of Times Square – the sign is in fact visible from virtually every vantage point in the Square’s ‘bowtie’.
Built by Vornado Realty Trust, in a dramatic redevelopment of the Marriott Marquis hotel’s façade and retail spaces, it also spans a full city block and is larger by far than any other billboard in Times Square.

We can confirm that it is now, officially, the World’s Largest Advertising Screen in the World

It’s a Mitsubishi Electric LED and offers more than than 25,000 square feet of seamless digital canvas (77.69 feet by 329.65 feet).

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