dinsdag 26 april 2016

The first ever purpose created TV commercial using holographic projections technology.

Musion Events Limited and its holographic technology took centre stage in the stunning TV launch of No7’s new beauty product, available exclusively at Boots. Alessandra Ferri - aged 52 and one of the world’s most iconic ballerinas - danced alongside her 19-year-old holographic self in the world’s first TV commercial of its kind.

This incredible performance, choreographed by award winning Wayne McGregor, was possible due to the expertise of advertising agency Mother and production company Tomboy Films. They worked alongside Musion Events Limited and content producers, Four:55, to create the breathtakingly natural commercial.

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