Leading fashion retailer, Forever 21, has creatively merged two industries together to present consumers with a fashion first - digital runway shows. The retailer made jaws drop in Vienna, Austria on Monday as they executed the first of eight holographic fashion shows around the world. With the production help of space150, the show gave invitees the chance to see the latest fashion trends in a runway show comprised entirely of holographic models.
That’s right. Holographic. It’s more than just images on a screen, though. It’s 3-D models walking an invisible staircase and disappearing into starbursts. Have a look at the fashion-forward 3-D show.
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