zaterdag 31 oktober 2015

VR Runway Show.

The WeMakeVR Tommy Hilfiger partnership offers a unique VIP front-row fashion show experience.

“Our special virtual reality cameras, combined with Tommy Hilfiger’s creative vision of the Fall ’15 Hilfiger Collection fashion show, resulted in an experience that goes beyond that of VIP guests,” said Avinash Changa, Founder and CEO of WeMakeVR. “Users get an incredible peek behind the scenes; they stand next to models right before they walk out onto the runway, and they feel the excitement of being backstage after the show.”

“When we presented our technology and our vision to Daniel Grieder, Tommy’s global CEO, he instantly recognized the potential of our collaboration. He understood WeMakeVR is not just about the technology, but about applying it in a way that adds value beyond the initial wow-factor. It’s a pleasure to work with Daniel and his team, WeMakeVR and Tommy believe VR will be a great tool for the fashion industry.” The Fall 2015 VR experience is a first pioneering step. Both look forward to the next VR show, which promises to take the experience even further.

More info here

vrijdag 30 oktober 2015

ASUS HoloLens glasses.

Microsoft might not be the only one making a holographic augmented reality headset in the near future. The firm ASUS is "still evaluating" what these glasses would look like. Microsoft is quick to note it's trying to "create a category" with HoloLens -- it wants to see a full-fledged holographic display ecosystem, not just its own gear. Don't be surprised if the technology (eventually) hits the mainstream through ASUS and a slew of other familiar Windows hardware makers.

donderdag 29 oktober 2015

dome projection in Amsterdam.

For a Multinational corporation, we were commissioned by ITB Holland to provide the complete video presentation system at the monumental venue “Koepelkerk” in Amsterdam. The system included a custom build wide screen on the main stage and a special setup of six projectors to produce a dome video mapping on the roof of this very special venue. Together with Thearent (custom build stage and screen), Almaro (sound system) and Circus Family (special dome content) the Beambrothers are proud to have played a key part in this very succesful event.

woensdag 28 oktober 2015

Ink Mapping:Projection on Tattoos

Lisbon 2015 // The first live event of Tattoo Video Mapping.
No post-production was used.
Created and Produced by Oskar & Gaspar.
Agency: FunnyHow? Powered by Desperados.
Original soundtrack: "Love Live", by Dj Ride & Holly.
Tattoos by Eduardo Cavellucci + Igor Gama.

dinsdag 27 oktober 2015

C 1000 Eindfeest.


LUMES is a light emitting tile system with flexible configurations and tailored interactive content to personalise your space.

Lovingly crafted in Melbourne, ENESS deliver a new and innovative canvas for digital art.

maandag 26 oktober 2015

Milan Expo 2015 - Panasonic projectors create innovative displays at Japanese Pavilion.

The Japanese Pavilion at Milan Expo 2015 reflected the country’s various sustainability efforts in the field of agriculture, forestry and fisheries as well as food. Panasonic technology was used throughout the pavilion to create peaceful, uplifting and engaging exhibition spaces throughout.

The Pavilion, named 'Harmonious Diversity', was one of the largest pavilions of any participating country. The Pavilion reflected the knowledge and skills that are found throughout "Japanese food" and "Japanese food culture" that will contribute to the solution of issues common to all humankind.

Le Petit Chef.

vrijdag 23 oktober 2015

Demo BLEEP (Bluetooth Low Energy Experience Platform)

This is a demo in the Razorfish labs of the BLEEP product (Bluetooth Low Energy Experience Platform). In this example they demoing a use case in a retail electronics department. This platform enables us to blend the digital and physical experiences in countless ways.

More info at the blog here

donderdag 22 oktober 2015

The Moomin Shop - Helsinki / Finland

People of all ages love the Moomins created by Tove and Lars Jansson. They are internationally recognized as having a unique artistic and literary dimension. The books feature trolls and a vast gallery of other non-human characters, each one reflecting a specific human type, living a secluded life in the midst of disasters such as floods, storms and comets. The many adventures and subsequent resolutions stress important family values and individual qualities of kindness, self-confidence and independence.

In a Moomin Shop, beloved characters and their stories are brought alive with an interactive wall. By touching the display wall, children and their parents can study different Moomin characters, color them, watch the Moomin videos, see available Moomin products as well as learn more about Tove Jansson and her works. The world of stories opening with a touch mesmerizes visitors of all age, old fans and new Moomin friends alike.

Concept by: Bond and Interior Architecture Office Carola Rytsölä
Application by: MultiTaction
Copyrights by: Moomin Characters
Products: MultiTaction Cell 55” Ultra-Thin Bezel MT553UTB
Number of displays: 2
Set-up: wall
Location: Moomin Shop, Helsinki, Finland

dinsdag 20 oktober 2015

Noise Poison 2015

Visuals on the Holographic Water-Mist display at Noise Poison Festival 2015...

City: Jasenie (Slovakia), 

maandag 19 oktober 2015

Touch office table.

from Marvel Technology (CHINA) Co., Ltd

Available size 32" 42" 46" 55" 65"
Panel brand: full new A+ original LG & Samsung brand panel
Operating System: Android / windows / USB input
Managemenet software: available
Warranty option: 1 year (standard) /2 years / 3 years

Performance Porsche Macan.

Macan is tiger in the indonesian language.

zaterdag 17 oktober 2015

crowd-pleasing projection mapping.

Watch mesmerizing footage of this psychedelic clock tower that Christie created for some of the 2015 trade shows. This captivating visual spectacle uses Christie Boxer 4K30 projectors with Christie Twist as well as Pandoras Box.

vrijdag 16 oktober 2015

1,000 digital signage screens headed for London streets


Global outdoor advertising company JCDecaux SA today announced its vision for the outdoor landscape in London — what it's calling "the London Digital Network," or LDN.

At a recent industry event in London, JCDecaux revealed the next stage of its digital outdoor strategy: It will take over what it's calling "the world's largest bus shelter advertising concession" on Jan. 1 of next year and will start to build out a network of 1,000 digital signage screens.

The digital bus shelters will comprise 84-inch screens, which the company said will be the biggest of its kind ever deployed at scale and is nearly 40 percent larger than the existing screens. The screens will be deployed in the city's major retail zones where £1 in every £5 of the U.K.'s retail spend takes place, the company said.

As part of the LDN roll out, JCDecaux will look to completely digitize Oxford Street, installing double-sided digital bus shelters along the important shopping street in the heart of London.

In order to deliver optimized LDN campaigns, the channel will be supported through big data and a new supply-side platform called SmartBRICS, the company announced. Retail spend data, as well as social media feeds and frame-by-frame audience metrics can be used to target campaigns to optimize audience delivery, enabling campaigns to serve the right copy to the right screen in the right location at the right time, JCDecaux said.

Additionally JCDecaux will launch Connected London, a panel of 5,000 Londoners who will provide daily data on mindset, attitudes, brand preferences and lifestyle. This new community is aimed at providing essential insight into what makes Londoners tick and how they can be targeted via the LDN, the company said.

Jean-François Decaux, chairman of the executive board and co-CEO of JCDecaux, said: "JCDecaux plans to make London the global showcase for digital out-of-home with more than 50 percent of its U.K. advertising revenues forecast to be coming from digital by 2017. The new 84-inch screen is a step change in display quality, and the scale of our build-out will provide a new communication channel for London, backed by big data that will transform what is possible in out-of-home."

Canadian indoor advertiser adding 4,000 digital signage boards by 2016.


Canadian indoor advertiser Newad recently announced its intention to speed up its technological investments to activate a total of 4,000 digital advertising boards by the end of 2016. The announcement came several weeks after Newad acquired the majority of Zoom Media's major networks in Canada. With this new objective in mind, Newad said it expects to strengthen its position as a leading alternative for brands and advertising agencies. "The traditional 30-second TV spot is over," Newad President and CEO Michael Reha said in the announcment.

Talking about digital advertising and the decline of TV advertising in Canada, Reha said, "The advertising industry is seeing a general lack of interest for traditional television, particularly among young adults … The Web remains relevant, but more and more people are using AdBlock to avoid ads. Indoor digital advertising is superior because ads appear in a captive environment — consumers can't change the channel, ad block it or avoid it. That's why digital solutions work, and it's why advertisers benefit from using them to attract the attention of their consumers, who are becoming increasingly difficult to reach."

Newad said it plans on concentrating its resources on improving the advertising experience. "We don't sell digital gadgets. Our goal, first and foremost, is to add value to brands and promote them. Our digital boards are not only cutting edge, but they're also tools, springboards to stimulate the creativity of advertisers. We won't activate devices or other peripherals that serve only to distract consumers from the real message," said Brian Wyatt, executive vice president, client relations and business development, at Newad. "With the integration of beacons and augmented reality applications such as Blippar, our digital solutions already enable us to create interactive experiences between smartphones and digital boards. Over the next few years, digital boards will be able to generate personalized ads using individual consumer's profiles."

The company also said it is planning the addition of 1,500 boards over the next 18 months, representing a total investment of $3.5 million, the announcement said.

"Several indicators show that the lack of interest for traditional television among influential adults will continue, namely in preference for the Web and platforms such as Netflix and PVR systems," Reha said. "The perceived reality today is that television ads are an opportunity for viewers to divert their attention towards their tablets or phones. What Newad offers advertisers is a concentration of millions of consumers who are truly attentive to the advertising content."

donderdag 15 oktober 2015

The Bosch Experience Zone.

The Bosch Experience Zone is an innovative shop-in-shop project in DIY superstores worldwide. The main objective is to create a brand island in which the customers receive information and inspiration and are able to try out products in a practice-oriented environment. The Bosch Experience Zone adopts a holistic approach and integrates interactive digital signage into modern shopfitting. The central information terminal is run using the kompas digital signage software supplied by the Cologne-based software company dimedis. As an eye-catcher in the Experience Zone, the terminal boosts customer loyalty and encourages customers to make purchases and interact using touchscreens. Besides providing value-added in the form of information, the terminal also moves the Bosch products to the forefront of the customers' interest. With a total of 23 languages available, the user interface can be used flexibly around the world, the information gathered can be printed out and taken away, and information can be transmitted to a smartphone by scanning the QR code. Besides providing a sophisticated search function, it can also be used to create favorites lists and to scan products directly at the information terminal. There is also a link to the online shop. A proximity sensor optimizes the processes and encourages the visitor to interact.

viscom Digital Signage Best Practice Award: Bosch Experience Zone Digital signage has already conquered the retail sector and is now making headway in DIY superstores. For the viscom Digital Signage Best Practice Award, dimedis will be submitting the interactive "Bosch Experience Zone" column in conjunction with the Power Tools Division at Robert Bosch GmbH. The information terminal can also be seen on our booth. The Bosch Experience Zone is an innovative shop-in-shop project for DIY superstores worldwide. Its main objective is to create a brand island in which the customers receive information and inspiration and are able to try out products in a practice-oriented environment. The Bosch Experience Zone adopts a holistic approach and integrates interactive digital signage into modern shopfitting. The central information terminal is run using the kompas digital signage software supplied by the Cologne-based software company dimedis. As an eye-catcher in the Experience Zone, the terminal boosts customer loyalty and encourages customers to make purchases and interact using a touchscreen. Besides providing value-added in the form of information, the terminal also moves the Bosch products to the forefront of the customers’ interest. With 23 languages available, the user interface can be used flexibly around the world, the information gathered can be printed out and taken away, and information can be transmitted to a smartphone using the QR code.

A vivid chemistry class-UCN i-Blackboard .

woensdag 14 oktober 2015

Ocean Outdoor’s Digital Creative Competition /2015-winner.

“The Virtual Blood Donation” by 23red
Designed to address a drop in the number of blood donors, this virtual donation campaign shows the transformational effect of giving blood. Passers-by are asked to use their mobile to connect to a microsite and "upload" a virtual donation which automatically fills a bag on the large digital screen. As more blood flows, a patient featured on the screen requiring the donation grows healthier, physically demonstrating the difference giving blood makes.

The judges said: "The use of an augmented reality app via the phone for donation is superb. The creative mechanism of filling up the bag on the big outdoor screen is simple and powerful."

dinsdag 13 oktober 2015

Nissan's concept car is covered in displays for the selfie generation.


There's little doubt the cars of the future will be increasingly more high tech. However, if Nissan has anything to do with it, those vehicles could be blanketed in customizable displays, too. The Japanese company revealed its "Teatro for Dayz" (yes, really) concept ahead of the Tokyo Motor Show later this month that covers most of the interior, and some of the exterior, with "a clean canvas" of LED panels. Nissan's goal was to make a car that "share natives" (the selfie generation, in other words) would find appealing. To do that, the automaker designed a vehicle where time spent riding could also be used for "connecting and sharing experiences with friends." And, you know, paying attention to the road.

All of that sharing can be done with the literal truckload of customizable panels that handle things like navigation, telemetry, social apps and even vary the look of the seats between leather, grass and more. The seats, headrests, door trim and dash are all part of the visual assault on your senses. On the outside, LED panels not only allow for more self-expression, but they display useful info like the EV's recharge status. You won't find any knobs and buttons on the instrument panel either, as air conditioning and audio are all voice controlled and driving data is only displayed when the car is in drive mode. If rotating seats and a smattering of interior panels sounds familiar, that's because Mercedes-Benz F015 concept was equipped with a few of its own, including displays in the doors. Nissan has gone way beyond that, though, with a vehicle that can be decorated to suite the driver's ever-changing sensibilities. Driving distractions be damned.

maandag 12 oktober 2015

Monsoon II // in Arizona.

Only 55,000 of those 105,000 frames made it into Monsoon II.

zaterdag 10 oktober 2015

Project Everyone enlists digital signage for 'world's largest ever advertising campaign'.


In what organizers hope to be "the world's largest ever advertising campaign," out-of-home advertisers and communications agencies around the globe marshaled their efforts and assets for Project Everyone — which aims to share the United Nations' Sustainable Development Goals with 7 billion people over seven days using powerful imagery and copy across an extensive range of platforms.

The global campaign, which launched Sept. 26, was to see at least 125 partners participating in displaying ads that will be seen in 450 cities across 28 different countries, according to an announcement from one of the project's participants and organizers, Posterscope, the global out-of-home communications agency and location expert.

Project Everyone, the brainchild of filmmaker and Comic Relief founder Richard Curtis, saw participation from a wide spectrum of media partners, ranging from ABC, Adspace Networks, Blue 449, Branded Cities, City Outdoor, Clear Channel Outdoor, Elevision Media, Lamar Advertising, Ocean Outdoor, Orange Barrel Media, Outfront Media and Vector Media — among many others — to supply advertising space to display the advertisements, which have been designed by Richard Curtis himself, and raise awareness of the initiative.

The campaign's ads were showcased in busy central locations such as Piccadilly Circus in London, Swanston Street in Melbourne, Bukit Bintang in Kuala Lumpur and Times Square in New York, where the campaign kicked off, according to Posterscope.

Project Everyone founder Richard Curtis said, "The best chance of the U.N.'s global goals being met is if everyone is aware of them, and that's where Project Everyone comes in, along with the support of its many partners. I have been overwhelmed by the response of brands, consumers and institutions alike to this initiative. Posterscope has been instrumental with getting out-of-home media owners on board to help us get our messages across, to really raise public awareness of the issue at hand. With their help, we have secured sites in the busiest areas of key cities around the world to visualize the global goals and what Project Everyone stands for."

At the U.N. Headquarters in New York City last month, almost 200 world leaders met to adopt a series of ambitious targets to end extreme poverty, fight inequalities and tackle climate change for everyone by 2030. The Global Goals campaign is a global collaborative effort to ensure that these goals are world famous and that they are successfully acted upon. In order to make the goals famous, Project Everyone was on a mission to get the goals to 7 billion people in the seven days after they were adopted, according to the announcement.

"If we don't act today, our world and our lives will remain under threat," Unilever Pakistan Ltd. Chairman and CEO Ehsan Malik said in a press conference announcing his firm's participation in the project, according to The (Pakistan) Express Tribune. "The [Sustainable Development Goals] are aimed at improving lives, which is also the objective behind Unilever products."

And the campaign generated engagement around the world, judging by social media:

Posterscope Netherlands even posted a quick YouTube clip of the campaign live

vrijdag 9 oktober 2015

Virtual Presenter / Concierge.

The Virtual Greeter is an exciting information, branding and promotional messaging medium which projects high definition video onto a human-shaped cut-out that is so unique and lifelike, passersby can't help but stop, stare and listen.

donderdag 8 oktober 2015

Coca-Cola did it again: spread happiness.

We believe that happiness is a choice. To try this theory we placed our emotional bottle cap in the Hötorget Subway in Stockholm. This is what happened…

woensdag 7 oktober 2015

Bring Your Own Beamer - Aftermovie 2015 - september 25.

Tivioli - Utrecht - The Netherlands

This interactive installation was part of the Bring Your Own Beamer event. It uses a Kinect and projector to create a scanning effect inspired by the HoloLens introduction video.

JCDecaux Australia: Coca Cola #colouryoursummer.

A creative advertising campaign by Coca Cola in Australia.

dinsdag 6 oktober 2015

Multimedia Spectacle at La Sagrada Familia.

The cities of Barcelona and Montréal invited Moment Factory to showcase architect Antoni Gaudí‘s renowned Sagrada Familia by creating a moving fresco on the basilica’s Nativity façade. The result, a 15-minute multimedia tribute to one of the world’s most revered churches, is an uplifting story of rebirth, hope and beauty. This is a new edit of shots from behind the scenes.

September 21, 22 & 23, 2015
Creation and Direction : Moment Factory

maandag 5 oktober 2015

Lumenocity - Washington Park - (August 5-9, 2015)

Commanding an encore performance, Barco large venue projectors powered a stunning projection mapping on the façade of the historic Music Hall in Cincinnati, Ohio, during Lumenocity® 2015, an annual summer concert and community festival.

A moving symphonic and visual spectacular Lumenocity encompasses five days of live musical entertainment, Cincinnati’s best food, drinks, family fun, crafts and entertainment in Lumenocity Village. The sold-out event entertained 15,000+ visitors, in addition to thousands of viewers of live webcasts and radio, Simulcast and local TV broadcasts.

Eight Barco HDQ-2K40 projectors were used to create a 270-foot by 130-foot image projected onto the city’s grand home of the Cincinnati symphony, opera and ballet. The visual spectacular served as a dynamic backdrop to enrich a combined musical performance by the Cincinnati Symphony Orchestra and the May Festival Chorus, reflecting the theme “Masters and Dreamers.”

vrijdag 2 oktober 2015

La Phil - The Virtual Reality Orchestra.

Prepare to be fully immersed in a classical music experience unlike anything you’ve ever seen. We’re bringing Walt Disney Concert Hall to you with the VAN Beethoven mobile experience, touring Los Angeles September 11 through October 18. Put on the Oculus virtual reality headset and be transported to a 360° 3-D performance featuring the opening of Beethoven’s timeless Fifth Symphony performed by the LA Phil, and conducted by Music and Artistic Director Gustavo Dudamel.

More info here 

The Waiting Wall.

Free The Trees are pleased to be part of the 'Brighton Digital Festival 2015' with a digital arts project named 'The Waiting Wall'.
Inspired by the book Religion for Atheists by Alain de Botton, 'The Waiting Wall', referencing commuters' experiences, is an electronic display of Jerusalem's Wailing Wall, "that would anonymously broadcast our inner woes," thereby reminding us that "we are none of us alone in the extent of our troubles and lamentations."

It’s often when waiting, for something or someone, that there is the time to reflect. That can be uncomfortable or it can be a blessing: a break from rushing around where we are never quite alone with our thoughts.

Inspired by the author Alain de Botton's secular version of Jerusalem's Wailing Wall (where for centuries, Jews have prayed), The Waiting Wall allows you to anonymously share your hopes, problems and confessions.

Share them with the wall so we can all realise that none of us are alone in our own world of problems.

donderdag 1 oktober 2015

O2 claims the world's largest projection in support of England Rugby.

O2 has turned the top of its namesake venue, The O2, into a canvas for the world's largest projection in terms of light output.

The roof of the O2 will be lit from sunset to midnight throughout the Rugby World Cup

The stunt has been designed to highlight the telecoms brand’s partnership with England Rugby. From 8pm tonight (15 September), fans of the team will be able to have their tweets projected onto the venue by using the hashtag #WearTheRose.

The activation will continue for the next seven weeks of the Rugby World Cup, lighting up The O2 from sunset to midnight. Tweeters selected for broadcast will receive an exclusive image and Gif file of their message.

O2 promises that the venue will 'come alive' each time England plays, plus there are more surprises planned throughout September and October.

A total of 68 projectors and more than 144 moving head light fixtures are attached to the interior and exterior of The O2's masts to deliver the projection.

The brand experience was launched at 14 September with a performance from England Rugby official singer Laura Wright, who performed Jerusalem from the roof of The O2 accompanied by a 3D projection mapping light show delivered by Projection Artworks. The performance culminated with the singer being ‘engulfed’ in a giant red rose.

Nina Bibby, marketing and consumer director at O2, said: "This is the pinnacle of our 20-year partnership with the England Rugby and is the ultimate demonstration of O2’s support for the team. We’re calling on the entire country to show their support and now we are handing over the incredible opportunity for fans to tweet their messages on The O2 to make the team feel like giants and inspire them onto victory."