donderdag 1 september 2011

a 266 square metre digital screen in The Hague.


Bron; www.dailyDOOH.com
Early this evening (Thursday 1st September) at 18:30 CET sees the launch of a 266 square metre digital screen in The Hague. Netherlands.

As you can see from the early photo here, the screen is situated on one of the highest buildings in The Hague at 80 meters tall.

Ngage Media B.V is exclusively responsible for the concept development, content management and media sales of this mega screen.

Content we are told will be a combination of real time feeds from the municipality of Hague and other relevant organisations within The Hague as well as a mix of advertising (obviously) and interactive social media (though how well that will work so high up we are yet to see).

The LED is by Nichia, designed by VML technologies and Scala runs the whole system.

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