ComQi to showcase unique shopping tool at ISE 2012

The firm will be showcased at ISE 2012
in Amsterdam from Jan 31st to Feb 2nd.

Global in-venue message management company, ComQi, will showcase delayMirror—a new shopping experience tool—at Integrated Systems Europe 2012.

The delayMirror is a video mirror that allows shoppers to view themselves with a three second delay, meaning they can view clothing they are trying on from every angle. The system has been under development for the past three years, and had several trial prototypes. The new launch will see ComQi bring its considerable expertise to its ongoing evolution and heralds the all important possibility of putting digital advertising signage directly into the changing room.

“When you look at yourself in the delayMirror it is almost as if you were looking at someone else— a digital doppelganger. They look like you, dress like you but they are doing what you did a few moments ago. delayMirror provides a magical experience for shoppers,” says ComQi’s chief technical officer, Max Stevens-Guille.