iDklic Connects iPad to Digital Signage Screen in Mercedes Showrooms.

Brussels digital media agency iDklic has developed a multiscreen concept for Mercedes showrooms in Belgium which is based on a digital signage screen linked to an iPad.
When discussing with a customer, a salesman can control the screen from the tablet and show him all the information relevant to his model (price, photos, videos, performance etc…) in real time.
When the screen is not activated, it displays marketing information in the same way as the other screens already deployed in the German manufacturer’s digital signage network [fr].
The system has been working in 3 showrooms since mid-July, and the plan is to cover a total of 30 sites by the end of the year.