Opened in January 2014, the 242,000-square-foot, Norman Foster + Partners designed, Edward P. Evans Hall is the new home of the Yale School of Management (SoM). To create a lasting impression of the school’s presence and brand, and to easily communicate timely information, we created three floors of interactive media and digital signage for the students, faculty and visitors at the Yale School of Management. This narrow cast network displays real time information such as school-wide agendas, class and conference schedules, special announcements, insightful information and photography from students, staff and guest speakers as well as customized presentations and broadcast media.
The data visualization on the three-level floor to ceiling media installation currently addresses topics related to the theme of Business, Society and Leadership in an Increasingly Complex World. The data was selected to examine and communicate major trends transforming markets, organizations and societies around the world. The media displays dynamic graphic visualizations of social and economic data and offers shifting perspectives on global trends on a wide variety of comparative scales. Topics include global comparisons of Internet and social media usage, type and availability of medical care as a percentage of population, life expectancy, comparisons of market values of publicly traded stock, cost of capital and gross national product.Aside from relaying data, the very presence of the digital signage also gave the facility interior an exquisite and high-tech ambiance, which was nothing less than awe-inspiring for visitors and prospect future students.
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