dinsdag 14 april 2015

Projection Mapping, the entertainment revolution !

Artists are constantly developing their ideas or new tools to create big effects on stage. Today there is one technology more innovative than others. Projection mapping is “The” technology who helps to expand ideas of artists and show directors.

A good projection mapping can transform the surface of a complex object into a dynamic video display of 3D. Specialised software and other technologies are used to make the projection fit perfectly on irregularly shaped surfaces. The result creates optical illusions and turn physical objects into amazing objects that seem to act as if alive. “It’s the entertainment revolution!” :-)

Beyond the artistic aspect of things, it is visual communication in general which is taking over this technology. Now advertising agencies are increasingly being asked to use it. There are countless applications and the artistic possibilities seems limitless!

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