Augmented & Virtual Reality Report - Forecast for 2025 | Goldman Sachs.

Virtual Reality ( VR ) and Augmented Reality ( AR ) have different use cases, technologies and market opportunities so it's important to distinquish between the two.

Virtual Reality immerses a user in an imagined or replicated world ( like videogames or movies ) or simulates presence in the real world ( like watching a sporting event live). Examples of hardware players in VR are Oculus. Sony Play Station VR, HTC Vive and Samsung Gear VR.

Augmented Reality overlays digital imagery onto the real world. Examples of hardware players in AR are Microsoft HoloLens, Google Glass and Magic Leap.