Healthcare in waiting rooms.

IDS Canada, the largest media company in Canada that focuses specifically on healthcare waiting rooms, is collaborating with Signagelive, digital signage technology specialists, to expand their unique digital poster network by adding a further 50 screens, 25 in Vancouver and Montreal respectively, taking the total number to over 200.

The announcement comes as part of IDS Canada’s initiatives to expand its digital offering in the Canadian market. By early 2017, another 50 screens will be added in Ottawa, Calgary and Edmonton.

The digital poster network is based on the Samsung Smart Signage Platform (SSSP) and powered by Signagelive’s cloud-based SoC and HTML5 software. Content is delivered to the different display types and configurations over the Internet, removing the need for onsite media players and delivering significant CAPEX and OPEX savings compared to conventional digital signage solutions.

With a launch date of August 15, 2016, for the newly added screens, IDS Canada will have developed a substantial network of 200 digital poster screens in the top three urban areas in the country, generating over two million consumer impressions per month.