The new flagship of Nespresso in Barcelona is designed around a large curved screen Led Dream.

Signature machines, capsules and coffee accessories has taken one new step in his concept of boutique of coffee with the recent opening of its flagship store in the Centre of Barcelona, in which innovation in the design of spaces and the audiovisual elements set the standard to improve the experience of customers when they taste a coffee.

Located in the Paseo de Gracia in Barcelona (Passeig de Gràcia, 55), the new flagship store of Nespresso offers its customers an innovative space which, under the concept of boutique, account with a careful design, audiovisual and material elements in all areas of the store to create "a meeting point and reference your tasting experience and know-how in coffee" , as designated since the signing, in the Catalan capital.

Its most innovative elements include an impressive curve Led display that presides over the main hall of the store, fruit of the supply and installation of display systems project carried out by the company Led Dream along with his partner NET-IP.

The Led display, with a resolution of pixel of 6mm and a surface area of 15 metres in length, is made up of a specific type of flexible modules that enable the undulating forms that the Italian architectural Studio Parisotto e Fomenton (together with the local team's pillar) required for your design.