Drones fly in huge Star Trek emblem formation over London.

To mark Earth Hour on 23 March, 30 LED-carrying quadcopter drones flew in formation over Tower Bridge, marking out a 94-metre-high Starfleet emblem. It was designed and carried out by Ars Electronica's Futurelab, whose pilots made it rotate slowly in the air not unlike some kind of symbol of invasion from beyond the stars. Then it dimmed, as the buildings alongside it dimmed, as part of the yearly day designed to raise awareness about climate change.

This amazing light show by Paramount, in conjunction with Ars Electonica Futurelab & Ascending Technologies, will see quadrocopters fly into the night sky, forming the Star Trek federation logo beside Tower Bridge on a scale never seen before. In keeping with Earth Hour's initiative, the quadrocopters will utilize batteries that were charged in Austria using green energy from the Austrian renewable energy grid specifically for this event. The event will coincide with WWF's Earth Hour at 8:30 pm. Along with key landmarks such as Big Ben, the Houses of Parliament, and The London Eye going dark, the quadrocopters will turn off their glow in support of Earth Hour. To signal the end of Earth Hour at 9:30 pm the quadrocopters will reform the Star Trek logo above London's skyline. The logo formation will hover about 36m (118ft) above the ground at the lowest point and the highest point (the tip of the logo) will be at approximately 130m (426ft) above ground. The total height of the logo will be approximately 94meters (308ft). The light show can be captured from the main location at Old Billingsgate Walk, giving a view of Tower Bridge and City Hall. Other vantage points for the public are the Tower of London and on location at Potters Field Park, Tooley Street, Southwark, London SE1 2AA.

Sight.

A short futuristic film by Eran May-raz and Daniel Lazo.
This is our graduation project from Bezaleal academy of arts.

Art Museum Creates Interactive Visitor Experience.

Visitors to the Cleveland Museum of Art and its Gallery One are engaging with displays and curating their own tours thanks to Christie MicroTiles and Christie Interactivity Kit.

Blending art and technology as part of a $100 million renovation, Gallery One's Collection Wall is a 40-foot wide multi-touch screen comprising two Christie MicroTiles video walls — each 15-units wide by 5-units tall — using the Christie Interactivity Kit. A 4-unit wide by 3-unit tall "Line and Shape" MicroTiles video wall with another Interactivity Kit is located in Studio Play, Gallery One's early (childhood) learning zone.
Inspiring visitors and motivating the younger, tech-savvy demographic to explore the museum's thousands of works, including Pablo Picasso masterpieces, the Collection Wall allows up to 16 people to interact simultaneously with the wall using RFID tags on iPad stations. The results they create also suggest further topics of interest. Visitors can personalize and build their collections, curating their own tours on the iPad using the museum's ArtLens app.

More info here.

room experience with a personal touch.

Combining accommodation and media: the demands from hotel guests are diverse. To be special, hotel operators have to offer customers homelike comfort while at the same time inspiring them with innovative design elements. How to combine the two in the digital world without cluttering the walls with monitors is demonstrated by the ITH Room Xperience by Spanish design studio Serrano Brothers.

The design is based on a new room concept which places the guest’s bed in the room centre, combined with a new media concept where the walls become projection screens for ideas, tasks and emotions.

NCR TouchPort 70 Airport Kiosk Check In System.

NCR Corp. announced that it will provide NCR TouchPort kiosks to Ordos Ejin Horo Airport in China's Inner Mongolia Autonomous Region through a partnership with Beijing Sinonet Technology Co. Ltd. (Sinonet). The kiosks will run on a common use self-service (CUSS) platform, allowing passengers to use the kiosks for self-check-in for flights on all the airlines that operate at the airport.



Passengers arriving at Ordos Ejin Horo Airport can use the NCR self-check in kiosks to check flight information, change seats, check itineraries and print boarding passes. Passengers who have checked in online but wish to make changes can also use the kiosks.

Aloft Abu Dhabi videoclip.

3D mapping projections on the facade of the ALOFT Hotel in Abu Dhabi by Beam Inc and Jorizon.

More information on the Barco site here

Onderzoek CBS Outdoor: Interactive Europe 2013.

 

Bron; www.kineticww.nl

CBS Outdoor heeft voor het tweede achtereenvolgende jaar een Pan-Europees onderzoek uitgevoerd naar de kracht van interactiviteit in combinatie met buitenreclame: Interactive Europe 2013.

• De resultaten van het onderzoek zijn gebaseerd op 5283 interviews, 14 merken, 6 landen en 3 interactieve campagnes
• Interactive Europe geeft een 360 graden beeld van het interactieve buitenreclame landschap, zowel vanuit consumenten als vanuit merken.
• 75% van de stedelijke doelgroep bezit een smartphone of een tablet. In 2011 was dit nog 56%.
• 77% geeft aan actie te ondernemen na het zien van een buitenreclame campagne.
• Consumenten zijn positief over merken die interactie stimuleren.

Buitenreclame is uitstekend geschikt om mond tot mond reclame te stimuleren, maar wist u dat u met interactieve buitenreclame 54% meer kans heeft om mond tot mondreclame te stimuleren?

Bekijk hier meer interessante resultaten

Airport digital signage falls, kills 10-year-old boy.

An airport digital signage flight status display board fell over Friday, collapsing on top of a family and killing a 10-year-old boy, according to the Associated Press and ABC News.

The display board at Birmingham-Shuttlesworth International Airport in Birmingham, Ala., toppled over on top of a mother and three of her children, killing one of the children. The mother is in serious condition and was reported earlier today to still be unaware of her son's death.

The airport and the general contractor for the recent airport expansion where the accident took place, Brasfield & Gorrie, both have released statements, but it is unclear what company or subcontractor served as the installer for the digital display boards. A second display similar to the one that fell has since been removed from the airport as a precautionary measure.

The weight of the display, which appears to have included several digital signage display screens in a large metallic enclosure, has been estimated by various sources as being between 300 and 400 pounds. A story on Good Morning America showed eight workers lifting the display board back into a standing position.

The news underscores the need for proper mounting of digital signage display boards for public safety.

Freestanding tablet display.

The Armodilo freestanding tablet display.

Securely display iPad or Android tablets for trade shows, exhibits, retail or corporate settings. Armodilo iPad / tablet kiosks are designed to provide the most versatile and attractive way to create small footprint interactive experiences and are perfect for self-serve content delivery in commercial and high traffic locations

Sleepless in Hong Kong.

Study finds Hong Kong is the most light polluted city on Earth. CNN's Andrew Stevens reports.

CNN's Andrew Stevens reports that Hong Kong has more light pollution than any other city on the planet, and that's causing its citizens to lose sleep. According to University of Hong Kong researchers, who spent two years measuring it, Hong Kong gets 1,200 times more light than a dark night with no manmade light pollution. That compares to a typical European city, like Madrid, which registers only 100 on the light pollution scale. Unlike major cities like Shanghai, London or Sydney, where laws regulate the amount of lighting, Hong Kong doesn't have any laws, only guidelines, Stevens says.