McDonald’s McTrax: Play the Placemat

The McDonald’s placemat: just a paper placemat that turns into a full music production station! McTrax. By the use of conductive ink on a piece of paper you can connect your smartphone to our placemat via Bluetooth.

Viva Las Vegas - T Mobile Arena.

Joint venture partners AEG and MGM Resorts International opened in Las Vegas west of the famed Las Vegas Strip, the sports and entertainment stadium T-Mobile Arena. The Arena is fully equipped with LED

T-Mobile Arena includes about three stages, four towers with LED screens, a 61 meter wide LED screen and numerous other LED applications a total of 60 percent less energy than conventional lighting questions. Partly because the building has received the US Green Building Council's LEED Gold standard.

Still Moving.

STILL MOVING is poetic and practical at the same time. It shows pictures, but its also a very bright and dimmable LED lamp for reading, dining and working.

STILL MOVING with one film    € 1.900,- incl BTW
With extra films                             € 75,- each
Shipping costs depending on the country
There are 50 numbered lamps in this series.

The making of

The first ever purpose created TV commercial using holographic projections technology.

Musion Events Limited and its holographic technology took centre stage in the stunning TV launch of No7’s new beauty product, available exclusively at Boots. Alessandra Ferri - aged 52 and one of the world’s most iconic ballerinas - danced alongside her 19-year-old holographic self in the world’s first TV commercial of its kind.

This incredible performance, choreographed by award winning Wayne McGregor, was possible due to the expertise of advertising agency Mother and production company Tomboy Films. They worked alongside Musion Events Limited and content producers, Four:55, to create the breathtakingly natural commercial.

Logitech made this retro game display.

Because when there's VR and cosplay around the corner, a simple gaming keyboard is not going to cut it.



Logitech's installation at Boston PAX East at least caught the eye. It's made of 160 keyboard, with every key thenlaser-etched for more (multi-colored) light to bleed through. Each key acts as a pixel, treating you to a short Earthbound-ish bullet-hell cross-over... thing in glowing primary color joy. It teamed up with Iam8bit to program the short movie.

AirMAGICBOX

Amazing new 3d geometric led video displays presented by Bruce Neff of LED3 and NAB 2016. AirMAGICBOX is a creative LED screen used in staging, fashion, retail, etc. Someday it’ll likely end up in the home or office too for entertainment, decor and art use. For minecraft game fans just imagine all structure possibility’s.

Digital Signage on a Glass Door.

Ever wanted to replace the static content on a Glass Door into digital? Well, here’s a great innovative example of using Projectors to display digital content on Glass. What’s more interesting is the ability to turn off the video projection when the door opens so that the person walking past does not get blinded by the projector globe.


Here’s the list of equipment you need to set up something similar:

- A short throw projector and bracket. The closer to the glass door the better as you don’t want people   to walk in front of the projected image.
- Projector film – this is a special film that is used to project onto. Think of it like a tinted film.
- A control box which is used to send control signals to the projector
- Reed Switch – to identify when the door closes and opens

You will need to configure the control box to detect when the reed switch is open this means the door is in an open state. If this is the case, then send a VIDEO MUTE control signal to the projector. Video mute basically shuts off the projection so that it’s like in a standby mode. Once the door closes, it will cause the reed switch to go in a closed state and the control box will detect this and send a UNMUTE signal to the projector. It sounds easy but there was quite a lot of work involved to setup this up, especially finding the right control box to work with the short throw projector.

- See more at: bit.ly/1VMxEs6

DOOH Exposure Increasing.

Reach them with DOOH Media.

Turbulence

In François Moncarey’s projection mapping work, light inhabits and transforms spaces. Using photos and 3D construction models, François will bring the full-sized image of the CMS detector to life with light in his artistic rendition titled Turbulence. As a part of MySquare, François’ work includes digital arts and dance. With his collective, CENC (Centre for Digital and Physical Expression), he creates visual chemistry between images and choreography.

Additional work by digital scenographer François Moncarey: http://www.mysquare.ch/

InfoComm China 2016 Christie booth video.

Christie presented a fascinating lineup of leading visual solutions ideal for cultural assets development and location-based entertainment at InfoComm China 2016, which took place at the China National Convention Center, April 13-15. Christie’s multi-zone display at booth EB1-01, which includes a giant wristwatch projection mapping showcase and an avant-garde digital art gallery, is a perfect blend of advanced technology and rich heritage that injects new life to precious art pieces and objects. Divided into six zones, the booth is set to attract visitors with eye-catching projection mapping demonstrations that are perfect for themed entertainment, venues and attractions.

Tiny projected chef makes your dinner.

A playful video of a tiny projected chef creating a dessert for dinner guests demonstrates the latest conception from Belgian animation studio Skullmapping. The creators map projected content on to a table and plates in a revolutionary form of pre-dinner entertainment that is available for events hosts and restaurants to license in a project called Le Petit Chef.

The artistic collective, run by Antoon Verbeeck and Filip Sterckx, also created content showing the animated chef creating Bouillabaisse and grilling steak and vegetables.

Le Petit Chef is part of Skullmapping’s ‘Mini Mapping’ projects that have seen the collective focus on smaller projections in more intimate settings than the usual projection mapping on large building facades or objects.

Samsung Apple unterzeichnen Vertrag 100 Millionen 5.5“ AMOLED Displays ab 2017.

Im letzten Monat berichtete ETNews, dass Apple Samsung als Hauptlieferant von OLEDs für die kommende iPhone Generation auserkoren hat. Die beiden Unternehmen sollen einen offiziellen Vertrag über die Lieferung flexibler OLEDs für das kommende iPhone, beginnend mit 2017, unterzeichnet haben. Eine weitere koreanische Nachrichtenagentur, Yonhap News, bestätigte die Geschichte und ergänzte einige Details. Auch wenn noch nichts offiziell ist (SDC verweigerte jeden Kommentar) berichtet Yonhap, dass Samsung Display zusagte, pro Jahr 100 Millionen 5.5“ AMOLED Panels an Apple zu liefern. Die Auslieferung soll 2017 beginnen, die Vertragslaufzeit beträgt 3 Jahre und der Wert der Vereinbarung wird mit 2.6 Milliarden USD jährlich beziffert.

> More <

Lytro Cinema.

Today, the company introduced Lytro Cinema, which is the company’s effort to woo those in the television and film industries with cool camera technology that makes their jobs easier.

The Lytro Cinema camera gathers a truly staggering amount of information on the world around it. The 755 RAW megapixel 40K resolution, 300 FPS camera takes in as much as 400 gigabytes per second of data.

Lytro is a company in the business of capturing light fields. What’s a light field? According to Wikipedia:

The light field is a vector function that describes the amount of light flowing in every direction through every point in space. The direction of each ray is given by the 5D plenoptic function, and the magnitude of each ray is given by the radiance.

What that means to me is a light field is light plus the direction the light is going. Capturing a light field means capturing depth information in addition to all the information a normal image sensor captures. Another way for me to understand capturing light fields is that with the Lytro Cinema 3D VR spaces are being captured.

Lytro is pivoting from consumer electronics to professional with the Lytro Cinema, which gives filmmakers flexibility not available before and allows for changing shutter speeds, the dynamic range, focus position, depth of field, etc. after footage has been captured. Amazing.

The Social Kiosk.

A screen on your skin.

The University of Tokyo, Someya Group Organic Transistor Lab

Extra-thin LEDs put a screen on your skin

Eventually, wearable displays might be so thin that they effectively blend into your skin. University of Tokyo researchers have developed an optoelectronic skin whose polymer LEDs and organic photodetectors are so thin (3 micrometers) that they practically blend in with your body. If it weren't for the thin film needed to attach the display in the first place, it'd look like a tattoo. The technology more efficient than previous attempts at these skins, running several days at a time, and it's durable enough that it won't break as you flex your limbs.

As you might have gathered, the current hardware is a bit crude. The prototype you see above doesn't do more than tell you your blood oxygen concentration levels. However, the scientists are dreaming big. They see a day where runners could have fitness data on their hands, or workers could put diagrams on their wrists. In that sense, smartwatches could just be stepping stones toward truly seamless wearable tech.

Batman v Superman - Transforming ordinary people into superheroes.

ccording to JCDecaux's Facebook page:

For the release of the movie 'Batman v Superman: L'aube de la Justice,' AFA JCDecaux Denmark built a giant Batman and a giant Superman on top of a bus shelter in Copenhagen and installed digital panels that turned commuters into superheroes.



To promote the film 'Batman v Superman: L'aube de la Justice,' Roadshow and JCDecaux Australia launched an #AugmentedReality campaign. Two interactive panels in Sydney and Brisbane encouraged pedestrians to view themselves in either the Batman or Superman suit on the touchscreen and to share the selfies via social media.

Memories of Paintings.

"Memories of Paintings" is an experimental dreamlike video rocking us smoothly through circular moves. The visual compositions have been created out of paint, oil, milk and soap liquid.

thomas-blanchard.com

The future of air travel includes giant seatback displays.

Airlines are increasingly embracing mobile devices for in-flight entertainment, and for a good reason -- a tablet is usually much nicer than the cramped, crude seatback systems you normally deal with. Thales thinks the industry can do better, though. It just previewed an in-flight entertainment system, Digital Sky, whose prototype gives each passenger a massive 21.3-inch touchscreen. The portrait orientation leads to some wasted space when you're watching videos, but it can do things that aren't realistic on tinier displays, like serving up the airline's magazine or highlighting things to do at your destination.

The exact specs might change, and there aren't any confirmed partners lined up yet. However, even this early version fits into the tight confines of economy class. While this kind of cabin upgrade likely won't be cheap for providers, you might not have to pay for a premium seat (or break out your own devices) just to do more than squint at a movie.

NoviSign Digital Signage Barcode Solution.

This video will show you how to integrate NoviSign digital signage solution with barcode reader to provide a cool solution for shoppers in small medium business venues. To learn more, please visit us at: www.novisign.com

UK football club West Ham United hopes to transform Olympic stadium with giant digital display.

UK football club West Ham United is hoping to set records after submitting a planning application for an 83m by 12m display to wrap around its new stadium. The club, which will move into the London 2012 Olympic Stadium in August, claims the screen would be the largest digital screen in Europe.

The planning application was submitted by the Olympic Park's management company, E20 LLP.

West Ham says it would use the display to play clips of past and present footballers. The screens would be designed to respond to different brightness settings, meaning definition remains at an optimum level for day or night games in any weather condition.

Disney Side Shadows.

from Grand Visual on Vimeo.

Disney Parks wanted to refresh its #DisneySide activation running in North America and increase social engagement. The initial brief was to create a social video from the Out-of-Home experience that would bring to life the essence of the Show Your Disney Side campaign in a fun and unexpected manner that would encourage viewers to share via social media.

To do this, Disney Parks installed a storefront facade that displayed ‘shadows’ of shoppers as they passed by…only the shadows were of Mickey, Minnie, Goofy, Anna, Elsa, Olaf, and other Disney characters.

Almost Third of Screen Time Now in Portrait Mode.

LED there be light !

This production by project lighthouse won the Wild Competition @ Revision Easterparty 2016 in Saarbrücken, Germany! Thanks!

At Kiel University, we setup a system of approx. 57.000 single LEDs in 392 windows (14 floors, 28 single windows per floor). Each single window carries its own, network-addressable LED-Bar (70 cm, carrying 144 LEDs each). Our students from the Department of Computer Science developed everything from scratch: Prototyping, Hardware (LED-Bars, Controllers etc.), Software (Server, Tool-Infrastructure etc.). And an API! We love LEDs.

Although we are still not them - Greetings to the guys from #blinkenlights for creating the original idea and inspiring us. Our hearts (digital and analogue) are with you guys.

Reach us: lighthouse (-at-) uni-kiel.de



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60 Jubilee of Palace of Culture and Science in Warsaw

Foto shot April.

Amsterdam Windows

High-Tech walking therapy on a video floor.

How can we make walking rehabilitation easier, more fun and more effective? This is the question that the University of Twente, De Hoogstraat Revalidatie, UMC Utrecht and LedGo have been working hard to answer in the past two years. LedGo is a world leader in interactive LED video floors and their work features in high-profile entertainment productions such as The Voice, Victoria’s Secret and the Eurovision Song Contest. This collaboration has resulted in a permanent LED video floor for rehabilitating patients to be installed in the DesignLab at the University of Twente Campus on 5 April.

UT creative technologists Dennis Reidsma and Robby van Delden (funded by the COMMIT/ research programme) focus among other things on influencing physical and social behaviour through play and experience. Their Tikkertje 2.0 application has been a great success in getting children up and moving and in enabling scientists to analyse their behaviour.

Full article

Finalists for the Best Retail & Dooh project.

With the InstallAwards 2016 less than three months away, we’re pleased to announce the list of finalists for the categories;

Best Retail & DOOH Project
• Brioni’s MIROR – Sharp, CLX Europe

A Brioni flagship store in Milan - if you happen to be in need of a suit, the store's new virtual mirror is worth buying a ticket to Italy for. -.

The Brioni Miror is a new suiting technology that features a personalized made to measure feature that helps its clientele virtually visualize thousands of fabric and color choices on a virtual mannequin. The Brioni Miror is being introduced in three stages. For now, consumers are able to browse virtual looks, but by next year, customers will be able to build multi-purpose wardrobes. By 2017, it's anticipated that Brioni shoppers will be able to look in an actual digital mirror and see themselves modeling the suits, with fabrics and patterns rendered in HD.


Discover more on brioni.com

Interactive Flat Panel sales double in 2015.

Interactive flat panel sales have doubled in 2015, with more than 800,000 sold last year, according to data from industry analysts Futuresource.

Interactive Flat Panels (IFPDs) have been a major success story in 2015. By Q4, 59% of all interactive display sales were IFPDs, and growth has been significant: from 18% in 2013, 33% in 2014 to 57% in 2015.  This growth is forecast to continue up to 82% by 2020. 

Interactive whiteboard (IWB) technology is now in decline but combined the two technologies contributed to 1.5 million displays in 2015. 

The other focus area has been the interest in expanding interactive displays from the classroom to the meeting room.  Numerous vendors produce interactive displays aimed at the boardroom, company meeting rooms and huddle spaces.  

Futuresource expect growth of interactive displays into corporates is to start this year backed by the global power of Microsoft, Samsung, Sharp and Smart, who are all pushing hard to develop this new market. 

talkRADIO - Eat Street @ Westfield London

talkRadio chose to launch their new national radio station with the innovative use of DOOH. The objective of the activity was to launch talkRADIO, and to position it as the station that everybody is talking about. By appreciating that people now consume their news through social media they wanted to embrace this and use it to reflect the views of the nation, whilst at the same time encouraging people to call in and have their say.

DOOH was used throughout the country and the central element to the campaign was linking Eat Street Westfield London to talkRADIO’s studio – Live.

An experiential location was set up alongside the screen with a hotline through to the studio – giving the Westfield shoppers the opportunity to get things off their chests.

The campaign was planned and bough by Mindshare and out of home specialist Kinetic.

talkRADIO - 

StubHub Will Use Virtual Reality to Let You Preview Your Seat.

Like many companies, eBay is convinced virtual reality is the next big thing. But also like a lot of companies, eBay is trying to figure out just what that means for its business.

On Thursday, the company is announcing its first small foray into the VR arena, as subsidiary StubHub offers Final Four ticket buyers the option to get an immersive, 3-D view of available seats. A similar option will also appear for those looking to purchase baseball tickets for AT&T Park, home of the San Francisco Giants.

The experience will work from within the existing StubHub apps for iOS and Android. Customers will have the option of either using a smartphone or tablet and rotating it around to see different views, or popping their phone into a VR headset like Google Cardboard or Gear VR for a more immersive view.

“We didn’t want to do something just for fun or [as] a marketing gimmick,” said Marcus Shelksohn, StubHub’s head of product for mobile apps. Being able to see what the view is like solves a real problem for customers, he said. “Are those seats that are closer to the court really worth the extra $50?”

StubHub isn’t alone, with other online ticket sellers, teams and venues also working to offer interactive seat maps using virtual reality.

More information here

Digital Podium centre stage.

The Canadian version of the Grammys – called the JUNOS – goes this weekend in Calgary, and one of the features at the 2016 JUNO Gala Dinner & Awards will be a special podium fronted by a digital screen.

Dubbed George – The Digital Podium, the set-up will be used to relay social media updates to the crowd as winners come up to accept awards.

The podium is a rental unit supplied by Toronto’s BIG Digital, which specializes in enabling digital solutions for short-term and pop-up events and brand marketing efforts.