dinsdag 20 april 2010

Lonely Planet Surface App Transforms Store Experience.

Lonely Planet Surface App Transforms Store Experience
How do you make a retail environment more than just a store? How do you extend a customer's engagement with your brand beyond a single visit? How do you turn a physical product into a digital gateway?

These are the questions that all retailers should be asking themselves. By integrating strategy, technology, and a devout focus on the customer, retailers can find the answers. Just look at what Lonely Planet and Amnesia Razorfish were able to accomplish:

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