Vivitek launches projector with embedded multimedia player.

Vivitek has launched the D863 projector for coroprate and education environments which features an embedded media player to play Microsoft Office documents, photos, videos and audio files without being connected to a PC. Bron; www.avinteractive.com Vivitek D863 projector With native XGA resolution, the Vivitek D863 provides 3,000 lumens of brightness with a contrast ratio of 15,000:1. It is 3D Ready via DLP Link. Managed through a PC with a USB or network connection (RJ45), the D863 can also wirelessly display contents from a PC/Mac, tablet or smart phone by connecting a WiFi dongle. The D863 offers connectivity options including HDMI, VGA and USB ports, as well as a build-in 10W loudspeaker. It has a lamp life of 6,000 hours in standard mode and for facilitating the daily use, its optical engine is sealed to minimise effect of smoke and dust. The D863 has three years warranty and one year or a maximum of 1,000 hours of lamp warranty (whichever comes first). For education Vivitek offers a 5 year warranty and 3 years lamp warranty or 2000h whatever comes first.

So Real it's Scary.

Op de nieuwe LG IPS monitoren lijken beelden levensecht. Er is maar 1 manier om dat te bewijzen: in het echt...

Kinetic Rain: A Dynamic Art Installation.

This signature art installation in the Departure-Check-in hall of Terminal 1 at Singapore Airport might just depict modern beauty, a computer controlled, floating set of copper raindroplets called ‘Kinetic Rain’. Created in two installations beside the entry escalators, each consisting of 608 rain droplets made of lightweight aluminum covered with copper, hanging from steel thread, and controlled by motors that follow a 15-minute sequence of amazing choreography, with the two installations reacting to each other, moving together, mirroring and complementing each of the other raindroplets in a flow you could watch for hours… Amazing.
Created by Art+Com in Berlin.

Dynamic Art Installation.

Take a look at Hyundai’s ‘Vision Hall’ in South Korea where a 16k video wall with 32 channel surround sound setup allows their designers, partner agencies and artists alike to create visual art installations on a grand scale. Beautiful…

Fujitsu Develops Invisible QR Codes Made Of Light.

Fujitsu has developed an interactive technology that would bring the viewer the same opportunity for a second-screen experience, without intruding into their first screen experience. The new technology would add lights that are discernible to a phone camera but not to the human eye to a video stream, creating, essentially, a scannable light-based QR codes. Viewers would still have to point their phone towards the TV to receive more information, but there would be no on-screen icon like with the banners or Shazam logos. According to Fujitsu, this technology would enable brands to ‘embed coupons or URLs into TV commercials, and distribute the additional information from television sets directly to viewers’ smart phones.’ Viewers could scan their TVs and receive the coupons from 2-3 meters away. As this technology doesn’t include on-screen prompts, adaption rate would be directly linked to awareness of the product, a potential challenge. The strength of the technology is the potential seamless viewing experience it could provide to consumers. Watch an explanation of the technology below

the largest Autobahn digital signage network in Europe.

Scala announced the installation of more than 3,000 screens at the leading provider of restaurant, hotel, retail and fuel services on the German Autobahn, Tank & Rast. The installation was carried out by Scala partner ISS Intelligent Service Solutions GmbH. In order to cater for the changing needs of different customers, Tank & Rast recently decided to install more than 3,000 screens at several hundred of its rest stations. As a part of this modernization program, service areas have been remodeled and the range of services offered has been extended significantly. Scala Partner SEEN MEDIA now manages the network, consisting of 980 Scala Players. This digital communication solution empowers Tank & Rast to manage their communication and promotion strategy at their 300 restaurants Tank & Rast much more successful and effective. “The management team of Tank & Rast made a crucial decision by incorporating digital communication in their remodeling plan from the start,” states Helge Haarig, Sales Manager DACH at Scala. “The companies that worked together on this project are all specialists in their field, resulting in an optimal Scala powered digital communication network that creates extra sales and advertising revenue and therefore has a great return on investment. The Scala software enables the system operators to distribute, adjust and plan top quality messaging and imagery with the utmost flexibility, creating the perfect platform for Tank & Rast to reach their target audience.” A study of the Association for Consumer Research impressively demonstrated the effectiveness of the advertising messages on the screens of Tank & Rast as the customers were clearly inclined to purchase the displayed product vs. what they had in mind originally. This high association between ads and sales is exactly the desired outcome of marketing. Full case study klik

Ultra HD nu officiële benaming.

4k-opvolger van Full HD gaat officieel Ultra HD heten Bron: www.tweakers.net
Televisies met een resolutie van minimaal 3840 x 2160 pixels gaan in de winkel aangeduid worden met de term 'Ultra High Definition' of 'Ultra HD', zo heeft de Consumer Electronics Association besloten. De tv's moeten over minstens één 4k-ingang beschikken. De term Ultra High Definition moet 'de superioriteit boven conventionele hdtv aangeven', schrijft de CEA. De naam is unaniem verkozen door de 4K-Working Group van de organisatie, die begin dit jaar opgericht was om te beslissen hoe consumenten en winkeliers het beste voorgelicht kunnen worden over de nieuwe standaard. Volgens de CEA wordt de 4k-technologie deze herfst uitgerold. De eerste Ultra HD-toestellen, zoals de LG 84LM960V en de Sony 84X9005, gaan echter meer dan vijftienduizend euro kosten. Een recent onderzoek beweerde onlangs dat het marktaandeel van Ultra HD in 2017 met 0,8 procent nog verwaarloosbaar blijft. De vereisten om de Ultra HD-aanduiding te mogen dragen zijn een resolutie van minimaal 3840 x 2160, een beeldverhouding van minimaal 16:9 en de aanwezigheid van minstens één digitale input die de volledige 3840 x 2160-resolutie ondersteunt. De eerste Ultra HD-tv's van Sony en LG komen nog dit jaar beschikbaar in Nederland. De verwachting is dat alle fabrikanten nieuwe modellen op de CES-beurs in januari in Las Vegas aan gaan kondigen

Productie OLED tv's loopt vertraging op.

LG en Samsung wachten met het uitbrengen van 55 inch OLED schermen. Dat althans schrijft The Korea Times, die een niet nader genoemde analist van DisPlaySearch citeert. Beide bedrijven hadden het plan om al tijdens de Olympische Spelen OLED schermen te lanceren, maar door technische problemen moesten de plannen worden opgeschort. Om dezelfde reden heeft men nu ook voorlopig afgezien van de productie van grotere schermen. Te veel schermen moeten worden afgekeurd. Samsung heeft toegeven dat de hoge prijzen van de schermen en de lage productie-opbrengst het bedrijf parten spelen. OLED schermen lijken op dit moment vooral geschikt voor kleinere apparaten.

UPC lanceert buitenreclame met video.

Bron; www.sign.nl Half oktober heeft UPC een spectaculaire buitenreclamecampagne bij CBS Outdoor gelanceerd op 15 NS-stations, verspreid door Nederland. De abri’s zijn voorzien van een lcd-scherm waar continu een video op wordt afgespeeld. Daarnaast worden de abri’s ondersteund met ledverlichting, zodat de reclame nog meer opvalt. De abri’s zijn onderdeel van de nieuwe campagne van UPC voor Horizon, een lijn producten en diensten die het nieuwe tv-kijken mogelijk maakt. Klanten kunnen onder andere op alle schermen in en om het huis bijvoorbeeld televisie, persoonlijke filmpjes of internetvideo’s kijken. Eindeloze mogelijkheden Deze campagne laat zien dat de mogelijkheden van buitenreclame eindeloos zijn. “De technologische innovaties op het gebied van buitenreclame zijn voortdurend in beweging. CBS Outdoor loopt voorop in deze ontwikkelingen en denkt graag mee met interessante campagnes voor adverteerders. Met de campagne van UPC worden ook andere adverteerders geïnspireerd als het gaat om wat er allemaal mogelijk is met buitenreclame”

adidas NEO Window Shopping.

adidas NEO is taking window shopping to a new level with an interactive digital window concept that connects to your smartphone. Now it is possible to shop at our store after hours without an app or scanning a QR code. By typing in the special URL you can connect your smartphone to the window and take control of a virtual shopping bag. Any product dropped into the window's shopping bag instantly appears on your mobile ready to save, purchase or share with friends. Want to know more about it? See press release

personal and shared views from single display

A tabletop display that allows users to view shared and personal content simultaneously could have a huge impact on collaboration after a team of scientists showcased a prototype system at the ACM Symposium on User Interface Software and Technology in the USA. The team, led by the University of Bristol in the UK, presented PiVOT (personalised view-overlays for tabletops) with a series of mixed-focus collaborative tasks. Researchers from the University’s Department of Computer Science showed how, through two view zones, PiVOT could provide personalised views to individual users while presenting an unaffected and unobstructed shared view to all users. The system supports multiple personalised views, which can be present at the same spatial location and yet be only visible to the users it belongs to. It also allows the creation of personal views that can be either 2D or auto-stereoscopic 3D images. Sriram Subramanian, Professor of Human-Computer Interaction in the Department of Computer Science’s Interaction and Graphics group, said: "The tabletop system has been created by using an arrangement of liquid crystals. Users can come together and view shared content or by leaning forward can get personalised views that are only visible from that particular viewpoint. "For example, when looking at a city map, if I want to see traffic information I can lean forward and see the traffic-overlay while other people can, at the same time, lean forward and see the elevation information for a particular street. Everyone else who is not leaning forward will continue to see the undistorted city map. Their view will not interfere with mine, even if it is on the same spatial location."

Cromwell Road billboard to go all-digital to reach a million Londoners every week.

Bron; www.avinteractive.com One of the most sought-after stretches of outdoor estate in the UK is going digital. London’s Cromwell Road reaches an audience of 2.3 million every two weeks, travelling between central London and Heathrow Airport. In the biggest shake up of prime London media space, JCDecaux will digitise every Outdoor location, creating a new single proposition for clients: ‘The Cromwell Road Digital Gateway.’ ‘The Cromwell Road Digital Gateway’ will enable clients to use this gateway to London across all 300m² of digital outdoor space in Europe’s busiest road. It launch before the end of 2012. ‘The Cromwell Road Gateway’ will comprise the giant Première 1000 billboard, 2 x Première 400 billboards, 4 x Première 200 billboards in addition to the existing digital locations: The Cromwell Road i and The Cromwell Road Digital. Spencer Berwin, MD, sales at JCDecaux said: “Cromwell Road is the Coronation Street and the X-Factor of Outdoor advertising and the home of the most iconic Outdoor campaigns of all time. ‘The Cromwell Road Digital Gateway’ will transform the creative opportunities for brands, using the latest digital technology to usher in a new era in Outdoor advertising in this prime Outdoor space. It will enable clients to dominate the space in an entirely new way, and provides a platform for brands to engage audiences with tactical messaging, multiple creatives and digital storyboards.

Coke launches dance dance revolution in S. Korea.

The latest salvo in Coca-Cola's battle for global supremacy recently launched in South Korea, not with a bang but with a pop song. The soda behemoth's latest viral video shows an inventive interactive digital out-of-home branding campaign using a kiosk, augmented reality and interactive digital signage. Part of its global integrated "Open happiness'" campaign launched three years ago, the Coke dance machine grabs passersby attention with callouts from members of the South Korean boy band 2PM; shows viewers on-screen with the band members on a multiscreen video wall; and then gets them to dance along with the band, dispensing free Cokes to people who mimic the right moves. According to numerous online sources, the kiosk integrates Microsoft's Xbox Kinect technology to make the machine gesture interactive, and Coca-Cola South Korea posted the video, below, that quickly went viral (almost 1.2 million views and counting) on YouTube about a month ago:

LED screen op Amsterdam’Schiphol airport.

The latest in a series of Lighthouse LED screens has recently been installed at Amsterdam’s Schiphol airport. Lighthouse’s Impact 16 LED screen was chosen for the project. Designed specifically for the permanent installation market, this is the first SMD LED outdoor screen to feature at Schiphol and is the also the airport’s first with full Electro Magnetic Compatibility (EMC) compliance. Installed by Hecla Professional Audio & Video Systems BV for leading Dutch outdoor advertising agency Interbest, the 15 x 8 panel (12 x 9m) LED screen is mounted on one side of an existing triangular advertising structure, facing the main A4/E19 motorway bisecting the airport, as well as a local service road.

A media wall navigated with 3D gestures,

LM3LABS delivered a gesture-based project to Societe Generale in France, relying on the 3DFeel technology. The objective defined by “Lab by Societe Generale”, the emerging technologies team within the French bank, was to allow the intuitive navigation into a collection of web sites, RSS streams, movies, pictures, TV and Radio streams, and presentations. LM3LABS designers split the navigation into 3 zones where the user can get specific contents: 1- A library for pictures, presentations and movies; 2- 2 widget spaces: a “Life” zone with widgets like weather forecasts, Twitter, YouTube and Radio and a “Bank” zone for financial news with financial news, stock quotation, business TV channels and web sites; 3- the internet space with Societe Generale main web sites and free navigation to other sites. A secret zone lets the client keeps financial presentations for specific audiences. Users navigate from zone to zone with natural gestures from afar the large projected wall. The project uses 3DFeel for tracking hands and interpreting gestures: switching from zone to zone, scrolling web sites, or multi-hand zooming.

Eerste Full HD Ultra Short Throw Projector ter wereld!!

Bron: www.keren.nl Vivitek brings innovation to the market again, with the launch of the World's first Full HD Ultra Short Throw projector. D7180HD projector needs zero projection distance, making it versatile for many types of usage. It is ideal for business and corporate environments in small to medium meeting rooms, where projection distance or ceiling mounting of the projector might otherwise be an issue. D7180HD is also ideal for digital signage applications (with or without edge-blending) as it is easy to embed as Full HD projector in existing environments with its small footprint and ultra-short distance requirement. D7180HD fulfils any standard presentation requirement where image quality and high resolution is a must. Furthermore, the HD feature provides fantastic image quality for video, allowing for a much less expensive alternative when compared to a plasma or LCD screen to produce an 80’’ diagonal image. D7180HD provides a unique viewing experience having Full HD resolution combined with its ultra-short throw lens. The new Vivitek D7180HD projector features native 1080p (1920 x 1080) resolution and 3400 ANSI Lumens of brightness with a 2500:1 contrast ratio. The new Vivitek D7180HD projector offers a broad range of connectivity solutions, including HDMI, DVI-D, VGA-In, VGA-Out, RJ45 and RS-232C.

GE’s 58-Foot Video Wall.

A massive new video wall at a GE Digital Energy facility in suburban Toronto / Canada – with GE being a big supplier of the stuff that moves and manages power around Ontario. The origins of GE’s Grid IQ Research & Collaboration Centre’s date back to 2009, with the Ontario government allocating $50M in support for new technologies that make the energy power grid more intelligent, efficient and robust. The new facility in Markham is focused on looking for ways to boost energy conservation and shift more electricity use to off-peak times. Part of the facility is a customer experience center, which has 175 Prysm display tiles as part of a 58-foot wide curved laser phosphor display wall. It would definitely be one of the bigger video walls in the country, and another sign that Prysm is starting to get some traction selling against Christie. This deal undoubtedly irks Christie, as Markham is a couple of hours (or days in traffic) from Christie’s Kitchener home base. The integrator, Advanced Presentation Products, says in a case study the wall is: Driven by multiple unique PC’s, the video signals are processed by a scalable videowall processing system which allows for a cascade of images and a variety of display image scenarios. Utilizing a custom-designed control system, users can interact with the displays in a meaningful way, managing the various scenes and images presented by way of mobile ipads or touchpanels. A digital audio presentation mixer, combined with powerful amplifiers and speakers, provides a truly zoned audio system with absolute user control in various areas of the centre further enhancing the interactive and immersive nature of the solution.

Lenovo's Touchy-Twisty Tablet-Laptops.

David Schmook, of Lenovo, demonstrates the new IdeaPad Yoga and Twist, running Windows 8. Lenovo will be manufacturing the "Think" family of computer products in the USA, North Carolina starting January, 2013.

Snijplank met lcd scherm

Bron; www.fan.tv Het Digital Cutting Board beschikt over een ingebouwd lcd-scherm. Deze zou je kunnen gebruiken om televisie te kijken onder het snijden, maar de belangrijkste reden voor Nardo Design om deze snijplank te voorzien van een scherm is om daar recepten op te tonen. Deze recepten kun je zelfs via de plank van internet dowwnloaden. Het scherm wordt afgedekt door een glazen plaat die de touchscreen bediening niet in de weg staat. Iedereen wil natuurlijk zo'n snijplank. Maar voor je naar de winkel rent, het is nog een concept.

Sunday 14 okt. - Final Jump - Red Bull Stratos

In October of 2012, Felix Baumgartner will attempt a record-breaking freefall jump from 120,000 feet - 23 miles - above the earth as part of Red Bull Stratos: a mission to the edge of space. The attempt will take place near Roswell, NM, USA, and if successful, Felix Baumgartner could be the first person to break the speed of sound with his own body, protected only by a space suit. As no one has successfully jumped from this height before, it's uncertain what the highest supersonic freefall in history will look or feel like. This animated video gives us a sense of what to expect when the history-making jump takes place later this summer when the weather is best for a launch. A live webcast of the Red Bull Stratos 120,000 foot freefall will air on http://redbullstratos.com New target launch: 6AM MDT/12PM GMT Sunday October 14th Please see this in full screen Felix Baumgartner's Final Jump - Red Bull Stratos - Jump from edge of Space (10/14/2012) This will be a New Word record! Biggest jump ever! THE LIVE JUMP IS OCTOBER 14TH. HERES THE LINK! BELOW. http://youtu.be/Lnf8jO-7Jek

Grip UI at CEATEC 2012.

While smartphones, tablets and notebook PCs continue to embrace touch screen user input, the 2012 CEATEC exhibit introduced newer user input modalities that may appear in future devices. Ever creative Japanese telecom firm NTT DOCOMO showed off a new concept in mobile device user interfaces called Grip UI.(User Interface). They have added sensors and software to a phone that allows users to use different grips of the phone to perform different functions like answering a call, for example. It is great for single-handed operation of the phone.

Turn Any 3-D Surface Into A Display

When we imagine displays, we think of computer monitors and smartphone touch screens. They’re basically TVs we stick to things. The idea works well for anything already shaped like a rectangle. But nothing curved quite works--it becomes a tacky retrofit, as seen in minivans and airline seats. Disney Research has come up with an interesting solution called Printed Optics. It’s a threaded display (basically fiber optics) embedded within an object itself--almost like a circulatory system that moves light rather than blood. Its endpoints create a display of absolutely any shape. Whereas Teddy Ruxpin had a cassette player awkwardly shoved into his back, Disney’s tech could make his whole face into a contoured display. The breakthrough here is that Disney is printing these fiber-optic-like tubes right inside any solid form, via 3-D printing. “No one shape is any harder to make than any other. As long as it can be 3-D printed, it can be made,” project researcher Karl Willis tells Co.Design. As of now, the team has successfully printed light pipes as small as 250 microns, the diameter of a few human hairs. Each of these pipes theoretically serves as a pixel, revealing an image that comes from a source display embedded deep within the object. In essence, a somewhat traditional screen still exists somewhere (for example, Disney created chess pieces that glow from a display hidden within the board),but a screen’s rigid construction is no longer limiting the aesthetics of an object.

Android tablet with built-in projector.

Over the past few years I’ve seen a number of folks use tablets to give small group business presentations. Just fire up a slideshow app, prop up your iPad on a table, and everyone can crowd around to look at a tiny PowerPoint presentation. SmartDevices has another solution. The company’s new SmartQ U7 tablet features a built-in 40 lumen projector for presentations, movies, or other content. That way you can project a 50 inch, 854 x 480 pixel image on a wall or screen about 6 feet away. The tablet has a 7 inch, 1024 x 600 pixel display, 1GB of RAM, and a TI OMAP4 dual core processor. There will be two models, and AndroidYo reports prices will start at $315: •1 GHz OMAP 4430 CPU and 8GB of storage for $315 •1.5 GHz OMAP 4460 CPU and 16GB of storage for $400 While those prices might seem a little high for Chinese tablets, they’re not bad at all when you consider the built-in Pico Projector. A battery powered projector alone could cost $200 or more — and that’s without the attached Android tablet. The 7-inch SmartQ U7 is admittedly not the exact device that would sell me on a projector tablet. Despite having a 1024×600 resolution display, the 40 lumen projector only spits out an 854×480 picture which can be blown up to 50 inches. And though a 1 GHz dual-core TI OMAP 4 Chipset and a Gig of RAM seem a bit pedestrian for a £300-or-less Android tablet—it’s clear that such a device could be improved at a rapid rate and offered at a somewhat affordable price. Obviously, the compromise that would have to be made here would be the slimness of the tablet. But imagine being able to play games on a big screen anywhere you have a blank wall. Or instead of having a TV in your bedroom, you could just project your tablet screen onto a wall and use a wireless speaker. Or yes, maybe you would be using your tablet in the office and want to project a power point presentation or something. (I dunno!) Not only is projector technology better now, but I’d be much more willing to sacrifice some size in a tablet than I would a smartphone. If the quality of the picture was good enough, an integrated projector is definitely something I’d want in a future tablet.

the biggest global digital campaign ever run.

Ocean Support Posterscope with the biggest global digital campaign to have ever run. Over 100,000 photos from across the globe sharing a global perspective on daily life were submitted as part of the project and on the 8th October. The photos will be showcased as part of a global photo exhibition on Digital OOH screens. Posterscope has secured over $1m of media value and over 50,000 screens in key cities in all continents. Ocean are one of 55 media owners from around the world that have supported this initiative. The Liverpool Media Wall is one of the premium iconic full motion screens across the world, which include screens in Times Square New York, Singapore, Australia, Germany and China. The campaign demonstrates the immediacy of DOOH and is a clear demonstration that digital outdoor is becoming a truly global medium. ================
‘A Day In The World’ – the largest global photography exhibition ever staged will be simultaneously shown across 85,733 major digital display screens in 22 countries (including in New York’s Times Square) – reaching an estimated worldwide audience of 46 million – on Monday 8th October 2012.

Bibliotheek Nieuwegein.

Syntraks Media heeft een contract getekend met Bibliotheek Nieuwegein voor de levering van een scala aan interactieve digital signage oplossingen. Deze oplossingen zullen de komende maanden tot stand gebracht worden om zo op tijd gereed te hebben voor de opening van de nieuwe bibliotheek in december. Het concept dat wordt gerealiseerd is in samenwerking met strateeg Alex Talsma tot stand gekomen. Voorbeelden: Een holografische projectie, interactieve traptreden en een interactieve leestafel. Op 30 oktober organiseert Si’bon (organisatie voor binnen- en buiten reclame ) een regiomeeting voor Midden Nederland. Als locatie is gekozen voor de ultramoderne bibliotheek in het nieuwe stadhuis van Nieuwegein; een supermodern episch centrum voor digital signage, aldus de organisatie. De bij Si’bon aangesloten leverancier Syntraks is verantwoordelijk voor content, vormgeving en de technische implementatie en zal op deze regiomeeting een rondleiding verzorgen en een korte lezing ‘hoe om te gaan met narrowcasting’

Brandscreens bij KLM.

Bron; www.sign.nl Bij KLM heeft NykampNyboer een aantal brandscreens gerealiseerd die zorgen voor een unieke vorm van merkbeleving. Een brandscreen is een videoscherm dat in elke vorm en in elk formaat kan worden gemaakt. Dat kan een logovorm zijn, maar ook een productvorm is mogelijk. Op het scherm wordt (interactieve) videocontent geprojecteerd. Hiermee ontstaat een unieke vorm van merkbeleving. Het is mogelijk om touchscreen-functies in de brandscreen te bouwen, waardoor interactieve communicatie met de doelgroep mogelijk is. Het scherm kan worden voorzien van verschillende soorten content, zoals film, animatie, digitale wallpaper, branded content of andere informatie. Samen met Inqubative heeft NykampNyboer voor KLM een aantal brandscreens gerealiseerd, waaronder een exemplaar voor het hoofdkantoor en een mobiele variant voor evenementen.

Car Displays are Defining the Driving Experience.

Head Up Displays (HUD) have been added by some companies as a way to keep the driver’s concentration focused on the road rather than have him distracted from it. The attached picture shows the full color HUD used in the BMW 6 series. As can be seen, the amount of information is almost too much in some cases. However, the navigation part is certainly helping to be more focused on the road rather than on the center console, where the navigation system typically located. With the new GPS software it is only a question of time when we will see an augmented reality approach to the navigation functionality. Using real images of a complex intersection for example, may actually be very helpful to a driver unfamiliar with his surroundings. Nevertheless, displays are playing a larger and larger role in the car today then ever before, and I believe this trend will continue going forward. Combined with voice control, we may be adding not only more display real estate to a car, but make the car actually smarter and more user friendly in the process. more information here.

Animated Video logo.

A Video Logo created by Vision2Watch for Bij Oma.nl. The logo itself is cut out as a physical object. The logo gets fixed to the wall, we then map out the contours and create an animation that fits perfectly on the logo. This creates a dynamic logo that can change with seasons or special offers.

Infrared eye-tracking.

Fujitsu heeft op de CEATEC-beurs een tablet getoond met een scherm dat bestuurd kan worden door middel van oogbewegingen. Dat schrijft techsite The Verge die de technologie even kon uitproberen. Door met de ogen te bewegen kunnen diverse applicaties op de tablet bestuurd worden. Het gaat nog om een prototype. Informatie over of en wanneer het apparaat de markt op zal gaan, is niet voor handen. I Beam gebruikt infrarode LED en een camera om de kijkhoek van de gebruiker in te schatten. Vervolgens wordt aan de hand van de positie van de ogen bepaald waar de cursor geplaatst moet worden. Toepassingen
Fujitsu toonde hoe I Beam gebruikt kan worden in een spel, browser, fotogalerij en een app om boeken te lezen. Volgens The Verge werkte de technologie na 30 seconden kalibreren bijzonder accuraat, maar zijn er nog wel problemen. Zo zorgt het scannen van een hele webpagina bij het browsen ervoor dat de cursor over het hele scherm schiet. Het Japanse bedrijf NTT Docomo werkt samen met Fujitsu aan de ontwikkeling van de techniek. De bedrijven laten weten dat alleen getoond wordt wat er vandaag de dag mogelijk is en wilden niets zeggen over een commerciële toepassing.

Color Mountain.

inahbitant SNOW SHOW March 3rd to 4tn Neaba, Japan.

Future Robot reboots digital signage kiosks.

According to Korea IT Times, the FURO interactive robot can provide a variety of services "by reading users' intentions in different situations" by observing users' movement, face and voice, and then conveying the "matched dialogue, facial expression, movement and necessary information." The robots can move around freely on wheels hidden beneath their skirts, and they have anime-style faces on smaller screen "heads" that will show changing facial expressions in response to different stimuli, like smiling to new people or tearing up when someone walks away. The robots were shown at this year's CeBIT show in March, and Future Robot CEO Se-kyong Song told the Times that the show "was very exciting for us to show our technologies and also gain more innovative ideas from them. One buyer from Brazil who ordered over 100 FUROs came up with new business model – mobile (moving) advertisements. As FURO moves around in airports or exhibitions, they said, the back screens which are remotely operated can be utilized for advertisements while the front screen performs ordinary information services."

Aerva Launches AerTweet Twitter Widget for Digital Out-Of-Home Displays.

Twitter has become a mainstay of today’s marketing landscape, whether it’s hashtags displayed during popular TV shows or advertisers that encourage tweets about a favorite brand. Twitter’s active community and ease-of-use has made it a darling of Madison Avenue, allowing consumers and brands to interact more than ever before. Today, Aerva makes it simple for advertisers, marketers and enterprises to better engage their consumers with AerTweet. AerTweet integrates consumer-generated tweets into billboard, microsite and other display campaigns. The technology offers brands and display network operators a highly customizable streaming Twitter feed that easily integrates with any type of digital display. This integration engages the consumer, brings them closer to the brand and increases the number of individual touch-points with any one particular display. The technology behind AerTweet is designed to support high profile campaigns flawlessly. Aerva allows marketers to moderate tweets, detect fraud, rank retweets, report metrics and display tweets through a number of custom parameters allowing for many animation and style options. Taco Bell recently used AerTweet as an integral part of its extremely successful Doritos Locos Tacos multi-channel campaign. With Aerva, Taco Bell substantially increased consumer participation with the brand. Using a specifically designed hashtag, AerTweet displayed tweets on billboards in Time Square and Sunset Boulevard. Through an Aerva-created Keepsake Gallery, users were able to get a record of their tweet on the billboard or view their tweets in real-time via an Aerva-managed live stream camera feed on the Taco Bell minisite for the campaign. The result was highly engaged, invested consumers and sell-outs of the product across the country. “The success of Taco Bell’s AerTweet project sets a new precedent for major brands and how they can employ UGC (user generated content) and social media. We develop the tools that empower brands to embrace UGC and manage the versatile and ever-changing nature of that content.” – Sanjay Manandhar, Aerva CEO. AerTweet is the newest in a line of useful widgets created to run on the AerWave platform. Other widgets include Weather, Pic2Screen, Poll2Screen, Text2Screen, QR Code, Mobile Coupons, Mobile Contest, YouTube, Flickr and more. The AerWave platform is an easy-to-use web-based platform for managing and scheduling content on networked displays. The technology integrates social media, real-time data feeds and mobile interactivity with traditionally static display advertisements and campaigns. AerWave offers robust content management, easy scheduling and a powerful network operations system served from Aerva’s cloud services.